These guidelines have been created to help establish what are deemed best practices for call to actions. Call to actions should entail: A couple words at most that include visually striking copy that makes a user to want to click the offer Aim for the call to action to look more like this             and not...

1. The ones who understands vs. the ones who don’t understand A meeting between seasoned folks in the affiliate space typically goes like this: here are our assets, the type of media we want to run and our payouts. After that discussion all assets get put into place and the campaign goes live. For the folks who know little to nothing about the affiliate space you...

Being a digital agency and affiliate network we are always testing, researching and implementing which banner ad sizes perform the best. Another aspect we look at is the placement of the ads on the pages and where are they performing best. In almost every case when we create ads we look at which sizes fit best for the product and which sizes will most likely perform...