Changing everything at once? You’re not testing, you’re guessing.
Aug 22
Changing everything at once? You’re not testing, you’re guessing. In a world of fast iterations and flashy experiments, the basics still win. Testing one variable at a time remains the gold standard because: 🔍 It isolates what actually works 📊 Makes data actionable 🧪 Prevents misleading results 🔁 Enables repeatable success Marketing isn’t just...
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