How to Craft an Irresistible Offer (Without Racing to the Bottom)
Oct 02
How to Craft an Irresistible Offer (Without Racing to the Bottom)
A discount grabs attention.
An irresistible offer drives action.
Here’s how to build offers that convert without slashing margins:
3 Keys to an Irresistible Offer
1️⃣ Add Value, Don’t Just Subtract Price
→ Include bonuses, free add-ons, exclusive access, or VIP perks.
2️⃣ Create Urgency & Scarcity
→ Limited spots, early-bird pricing, or exclusive bundles increase FOMO.
3️⃣ Make the Outcome Clear
→ People buy results, not products. Show exactly what they’ll gain, save, or solve.
💡 Pro Tip: A 20% discount fades. A transformation they can’t get anywhere else sticks.
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